Outline icon of two people sitting at a table with speech bubbles above them, indicating conversation or communication.

Marketing leadership without the full-time hire.

Structure, clarity, and high-level strategy,  designed for growing businesses that need a marketing partner to connect the dots and guide the plan.

Fractional CMO Snapshot

mapping the customer journey

Best For:

• Founders, executives, and marketing leaders
• Teams with disjointed marketing efforts
• Organizations between $500K–$10M in revenue
• Associations, nonprofits, and teams navigating growth or transition

What’s Included:

• Discovery: tailored to your business and may include audience, journey, and marketing audit work
• Quarterly 90-minute strategy sessions
• Monthly 60-minute KPI + cadence check-ins

Investment:

• Starts with a discovery phase (custom scoped; as needed)
Ongoing: quarterly and monthly meetings, with ongoing strategic support
• Custom support available for expanded advisory

showing a client a brand board

How It Works

Discovery Phase (custom scoped):
We start by mapping out who you serve and how they interact with you, with a full set of Target Audience Avatars and a Customer Journey Map to guide every decision. We audit your current efforts, review analytics, and define your goals.

Quarterly Strategy Calls:
We meet every quarter for a 90-minute session to set clear strategy, messaging priorities, campaign direction, and goals.

Monthly Check-Ins:
These 60-minute sessions keep your team moving forward with updated KPIs, timeline reviews, and light coaching or troubleshooting.

Custom Support as Needed:
If you need more time or involvement, we’ll scope a package that matches your pace and goals.

What You Get

• Deep marketing clarity rooted in data, not guesswork
• Strategic structure that guides every channel and decision
• Practical, tailored guidance you can actually implement
• A thought partner who brings experience and calm to the table
• Coordination with your team or vendors to keep things aligned

Why It Works

Marketing isn’t one campaign or one tool; it’s a system. But when no one’s looking at the whole picture, things fall apart fast. This offering gives you experienced marketing leadership to shape your strategy, align your efforts, and make sure everything works toward the same goal.

From foundational audience work to ongoing reviews, this service is built to keep your marketing clear, aligned, and effective, without hiring a full-time CMO.

The Slantics team helped me lay out a clear marketing plan for my future, a way to monitor my outcomes and ways to adapt as needed. I’ve been a client now for almost a year and can honestly say I don’t know where’d I be without them!
— Dr. Brad Krock, Owner, Krock Chiropractic
fractional CMO work